A teaser photo of the car, released late Wednesday, shows that Hyundai has its sights set on Audi. The Genesis “New York Concept” has a pair of thin headlights adorned with LEDs that give the car a unique signature, which is not unlike what Audi does on such cars as the A7. A teaser video shows what appears to be carbon fiber and chrome accents.
The car has a very large grille, and wide, bulging front fenders that blend smoothly into the hood. Hyundai will debut the car Wednesday, March 23.